MOVISTAR VERISURE HOGAR
Bringing a new era of tranquility to the connected home
Mobility & Cities
Movistar Verisure
The Opportunity
Verisure and Telefonica were joining forces to offer an innovative new service offering, bringing their customers an exclusive broadband and Securitas Direct experience for a complete home package.
The Challenge
Telefonica and Securitas Direct have been industry leaders in the Spanish market offering increased broadband speeds and exclusive TV content. Now, they’re partnering to offer security services for a connected home. To facilitate the new venture, a new mobile app was needed to put the power of Movistar Verisure Hogar in the hands of homeowners. We needed to design a simple mobile-first solution to reach the existing 21 million Movistar clients.
The Solution
Through the integration of smart hardware and software, we designed a mobile app that allowed homeowners to stay in control anywhere. The app needed to be simple yet effective to make smart home security seem effortless.
The Approach
/ SECURITY MADE SIMPLE
The first step to understand how to provide peace of mind was to identify the various use-cases of a secure and safe smart home. We designed a simple DIY process for easy installation; created a system for real-time alerts; and built in an easy authorization access system, all of which connect to the various sensors and cameras in the home.
Impact
In May 2015, Movistar Verisure Hogar was launched in Spain. The partnership was a first of its kind, offering more services integrated in the package of broadband, mobile phone, and home security.