01 Every time someone uses a product or service it generates valuable information that can be used to improve the experience itself or design. 02 The era of the linear economy is coming to an end, we need to rethink the current consumption models and redesign all our products. 03 Designing for a reality where digital and physical worlds coexist with increasingly blurry limits and customer expectations for smooth. 01 Designing systems that enable people and organizations to be constantly learning from soft skills and industry innovations to adapt 02 Enhancing learning experiences with a combination of digital learning and reimagined physical spaces to lead student engagement. 03
04 Finding ways to reduce the gap between ever-evolving soft and hard skills that are being demanded by the market. 01 Transiting the best paths to move from a centralized generation system into one where microgrids and self-generation. 02 Unlocking a whole world of new products and services as entire industries such as transportation move from fossil fuels. 03 Adding more value through new services and digital channels while reducing the complexity of the offering perceived by the client. 01 Providing customers with personalized access to the right set of tools, skills and knowledge to help them make informed and conscious. 02 Improving processes, methodologies and internal cultures to help financial institutions be as agile as startups, in the transition to a future. 03 Redesigning the experience of branches to make them operate as mobile-led banking hubs with enhanced experiences fully aligned. 04 Shifting from an offering of single and independent products to holistic services that accompany the users along the entire journey. 01 Giving doctors real-time access to data to create a more intuitive, personalized and human ecosystem of care centered around patients. 02 Creating new ecosystems of solutions that focus on proactive measures and habits, moving towards preventing, managing health. 03 Empowering people with new digital technologies that allow them to take greater control over their choices, making healthcare. A digital platform designed to help caregivers improve the quality of care for their patients. A digital platform designed to help caregivers improve the quality of care for their patients. 01 Transform the business to offer unique and accessible experiences in platforms that become more helpful. 02 Make the experience consistent, faster and more enjoyable throughout their entire journey reducing frictions and optimizing processes. 03 Designing experiences for people whose lives are becoming more fluid and self-directed, as travel becomes more of a lifestyle. 01 Combining the e-commerce and physical store experiences into one that is homogeneously combined and runs smoothly. 02 Achieving efficiency in operations, personalization in customer services and customization of products leveraging. 03 The reinvention of the physical retail experience to compete with a rising market share of e-commerce, exposing the values of the brand. 01 Identical opportunities for everyone no matter their origin, race, religion, ethnicity or gender. Giving everyone the same rights. 02 Guarantee certain living conditions to everyone in the world, no matter where they live. Improving the living conditions of 10% of the population. 03 Education, basic healthcare, and all other basic rights should be available all over the globe as they are fundamental for the development. A digital platform designed to help caregivers improve the quality of care for their patients. A digital platform designed to help caregivers improve the quality of care for their patients. 01 Reduce carbon and fossil fuel manipulation, create sustainable systems that combine the needs of society with the integrity of nature. 02 Relinquish the use of plastic, mainly single-use, keep resources in use for as long as possible, extract the maximum value from them. 03 Seek and ideate new ways to surpass challenges such as feeding 10 billion people by 2050 and mega urbanization which overpopulation . 01 Transitioning from traditional, tedious, analogic and impersonal customer experience into simple, digital and tailored interactions in an agile. 02 Capturing 5G-IoT potential by creating new go-to-market models for services that allow real-time connectivity between touchpoints. 03 Reimagining the telecom’s ecosystem, going beyond voice and data and tapping into new environments with the help of technologies. 01 Building new products and services that improve how we move people and goods in a cleaner, safer and more efficient mobility ecosystem. 02 Helping organizations address the growing value of on-demand access in preference to ownership to provide the right type of transportation. 03 Combining sensorization, data and artificial intelligence to make transportation more efficient and connected with their ecosystem.Consumer products
Data-driven ecosystems
Reduce environmental footprint
Omnichannel experiences
Education
Lifelong learning
Reimagining learning environments
Democratization of education
From academic to real market
Energy
Decentralized generation
Renewable energy
Beyond energy supply
Financial Services
Healthy financial habits
Break through legacy
Future role of retail
From products to services
Healthcare & Well-being
Personalized care
Healthspan vs Lifespan
Tech-enabled accessibility
Fundación Telefónica
Fundación Telefónica
Travel
End to end platforms
Seamless experiences
Liquid lifestyles
Retail
Omnichannel seamlessness
Data-driven ecosystems
From transactions to experiences
Social impact
Equality for discriminated groups
Eradication extreme poverty
Provision of basic human rights
Fundación Telefónica
Fundación Telefónica
Sustainability
Decarbonization, regenerative design and curbing climate change
Circular economy not dependant on plastic
Overpopulation
Telecommunications
Customer experience digitalisation
5G and IoT
New modes of communication
Mobility
Smart mobility solutions
Access over ownership
Autonomous transportation