We help you identify areas of opportunity to transform, disrupt and impact your business.
We do this by finding insights from people’s needs and behaviors, assessing your current touch points both physical and digital and analyze market trends and forces reshaping your business.
We help you shape your future turning identified areas of opportunity into transformative products, services, and business models.
From definition of areas of opportunity, product-service experience, definition and visualization of use cases, to business model and go to market strategy.
We help design transformative physical and digital experiences that matter to people.
We do this by combining several disciplines such as user experience, service design, product design and graphic design. We prototype quickly and early, going through several iterations to ensure simplicity in every detail of the experience.
We help manage the development of the digital and physical touch points.
We partner with top software development and hardware engineering companies warranting that the quality of the user’s experience within your budget and timelines.
We believe that the user’s experience of using a product or service is not just limited to the duration of its use. The first experience happens much before the actual use - when the user finds out about the product or service experience through direct channels like advertisements or indirect channels like word of mouth through social media. The experience during the actual interaction with the product or service is designed to be delightful through simplicity and attention to detail. The experience continues after the use through touchpoints such as customer service, loyalty programs and sharing on social media.
We approach every project through a 3 step process of identifying opportunities by forecasting a future vision of what an industry or service could become, strategizing the steps of how to get to that vision from today in a sustainable way and prototyping those first few milestones by designing engaging, useful and memorable experiences that people would enjoy using.
We follow a user-centered design thinking methodology based on iteration to design more meaningful experiences for people. The different phases of divergence and convergence show we start from the abstract brief and through the process move towards defining, co-creating and testing a concrete product or service experience directly with users.